digital marketing

Business Basics: Obligation vs Opportunity Video Blog

Does working on your business feel like a obligation, or an opportunity? Is your business a pleasure to work in, or does it feel more like a chore? Sometimes we feel like we’re on a Hampster Wheel – grinding and churning – with NO good results to see, at the end…

Business Basics: Be clear in your marketing message

Your marketing message should tell your readers and viewers exactly what your business offers, and HOW you can help them. “Marketing gets you known. Sales gets you paid.” – Allyson Byrd Do you agree with this statement? Is your marketing message getting you known for what you offer, and HOW…